Press

Places where the third estate has been kind enough to write about me

Just stumbled upon this… apparently I spawned an investment aphorism »
As posted on this financial site American Superior out of the midwest, referencing some intellectual property of mine that dates back to May 2004

Video of Marcia Kadanoff… The future of the web »
A CMO’s perspective … Video interview placed on Web Strategist, blog maintained by Forrester Analyst Jeremiah Owyang

Round up that defines the key players in the mobile-application market »
Published in Wireless Week by Brad Smith

Podcast interview introducing the Mobio consumer portal to the US market »
Interview picked up on Branding Unbound and Rick Matheison’s Generation WOW

Podcast interview on what mobile 2.0 applications are and how to build them »
Interview conducted by Jonathan Erickson Dr. Dobb’s Journal with myself and Adam Blum, VP of Engineering at Mobio Networks

Getting the Pricing Right »
Article in CFO Magazine

Mobile Planet acquires Ubiquio »
In 2002, after 2 years as CEO of Reelback dba Firewhite we sold the company to Ubiquio, a slightly bigger company which took a professional services approach to the problem of mobile device management. One year later, Ubiquio sold itself to one of its largest customers: Mobile Planet.

Investment by the Letters »
Interview on Ubiquity, the house publication of the Association of Computing Machinery, the first trade association for computer geeks, founded back in the day (1947)

C200 Sponsors Womens’ Conference at Stanford GSB »
As part of this conference–where I spoke on mentoring and entrepreneurship–we gave away a full scholarship to a 2nd year student

Making the Move from Bricks to Clicks »
CMO interview … Part of a guide to new technology distributed to Global 2000 Chief Executives

A “workstyle” story »
originally published inthe Desktop Icons section of Business 2.0 Magazine

Online, but not on trial, though privacy issues loom large »
Article in Marketing News a publication of the American Marketing Association

Advertising on the Internet, 2nd Edition book by Robbin Zeff and Brad Aronson »
The authors list one of my articles» as a “must read” on the ins and outs of running online advertising campaigns

Does the Internet Belong in your Business Future? »
A policy discussion sponsored by the Northwestern University Library. Given the date, nothing if not prescient.

Profile of Miller/Kadanoff »
Originally published on the front page of the business section in the San Jose Mercury News

Coast-to-coast style standoff – direct marketing agencies »
Direct magazine article about differences in direct marketing campaigns produced by East Coast vs. West Coast agencies

Wireless data: still trapped in the ozone »
Business Week cover story profiling early adopters of wireless data